WhatsApp is beta testing a new feature that lets you quote a message in your reply, similar to the way you can quote tweets in your replies on Twitter. The feature is included in version 2.16.118 of the beta app, but is currently only available to a handful of users. To use the feature, just long press the message you want to quote, and tap the new, reply-like arrow that appears on the top. The feature will definitely be useful in group chats where it'll let you directly reply to a message that was previously sent. What's more, tapping the quoted message will take your chat screen...
Source: http://www.gsmarena.com/whatsapp_testing_ability_to_quote_messages_in_replies-news-18785.php