Apple has revealed that the adoption rate for its mobile payments service - Apple Pay - in the US has crossed the 35% mark, which translates into 4 million locations. The revelation was made by Apple Pay chief Jennifer Bailey. Bailey noted that the service's adoption in the country jumped from 4% to 35% in just two years. Commenting on the jump in adoption, she pointed that the rise of EMV chip cards - which she said are annoying for consumers - is driving users towards Apple Pay. However, she made it clear that "knocking EMV is not necessarily the way to go" for them. "I think it's...
Source: http://www.gsmarena.com/apple_pays_adoption_rate_hits_35_mark_in_us_service_coming_to_gap_next_year-news-22036.php
