Here's a refreshing new take on a press invite - just show the phone, rather than cramming marketing doublespeak down our throats. Other than a simple hashtag, there are no words in this invite because there's no need for BlackBerry to say anything - it's better to just show it. It's a Bold move that didn't throw us for a Curve, this new phone could be a real Pearl. Did the subliminal messaging work? Because seeing this image of the BlackBerry Mercury/DTEK70 brought back a lot of fond memories of the time when BB was awesome. Bolds, Curves, Pearls, they were the workhorses of the business...
Source: http://www.gsmarena.com/back_in_black_berry_canadians_send_out_invites_to_launch_chinamade_phone-news-23332.php