In a market where the competition has been cutting subscribers' monthly data amounts, in Australia Vodafone is doing the opposite; a new promotion gives users twice the amount of data that they have contracted for. The operator's CMO, Kim Clarke, succinctly sums up the situation."We have increased our data allowances this year while the others have sat on their hands or gone backwards"...Source: http://www.phonearena.com/news/Vodafone-Australia-promotion-doubles-subscribers-data_id49128
