Samsung's sprawling marketing budget just nabbed one of the most desirable sports franchises out there, the NBA. In a deal worth the princely sum of $100 million, the National Basketball Association will let Samsung hang its own all-seeing Jumbotrons, so the next time you see some couple kissing under the spotlight, it might be on a Samsung monitor...Source: http://www.phonearena.com/news/Samsung-nabs-the-NBA-in-a-100-million-marketing-and-product-placement-blitz_id48780
