Kantar Worldpanel, a popular research agency has recently put out a report on mobile OS popularity. It covers major Europe, US and Asia markets and crunches usage numbers from September, October and November 2014 and it happens to show a shrinking gap between Android and iOS. According to the data in the US Google's OS had 48.4%, which is a 2.1% drop from the same period a year earlier, while Apple's iOS showed an increase of 4.3%, putting it at 47.4%, just a hair behind Android. The analysis goes on to real that Windows Phone retained its usual third place for the month in question with 3%, compared to 4.7% back in November 2013. In Europe the picture is quite different with Android gathering 66.8% and iOS - 23.8%. Even though the difference is much wider the popularity growth of the Apple is still evident. All of the stats can be vied in the table below. Germany 3 m/e Nov 2013 3 m/e Nov 2014 % pt. Change USA 3 m/e Nov 2013 3 m/e Nov 2014 % pt. Change Android 74.7 70.1 -4.6 Android 50.4 48.4 -2.0 iOS 17.3 21.4 4.1 iOS 43.1 47.4 4.3 Windows 5.7 7.1 1.4 Windows 4.6 3.0 -1.6 Other 2.3 1.4 ...
Source: http://www.gsmarena.com/ios_closing_in_on_android_popularity_according_to_kantar-news-10680.php
