Gionee used this year's MWC venue to expand its smartphone lineup with a brand new "A" series of devices. The A1 and A1 Plus are the ambassadors for this new endeavor, which seem to represent the company's best effort to stay relevant and cater to modern demands, while still preserving its traditional strong suits.
Source: http://www.gsmarena.com/gionee_mwc_2017_a1_a1_plus-review-1580.php