The President of HTC Taiwan, Darren Chen, announced that the company will adopt a new strategy for 2019 in an attempt to grow its market share and improve its profitability. The plan is to focus on high end and mid-range phones. Don't get too excited, though, this includes extending the lifecycle of the HTC U12+ and other U12 models into next year. The recently-launched 128GB version of the HTC U12 life has been selling well, Chen says. As for the mid range, HTC apparently considers the Desire 12s - a phone with a Snapdragon 435 chipset - "mid range". The company is hoping that this...
Source: https://www.gsmarena.com/htc_will_focus_on_flagships_and_midrangers_in_2019-news-34750.php
