In mid-2021 people were stuck at home and their disposable income often went towards upgrading their phones. But then the market hit several difficulties in quick succession: first it was component shortages, then inventory build-up depressed shipments, then people started keeping their old phones for longer. It has been 27 months since this all started, but Counterpoint Research is now reporting that sell-through rates are showing year-on-year growth once again. October sales were bigger than previous months going all the way back to January 2022. It’s a modest increase, sell-through...
Source: https://www.gsmarena.com/counterpoint_global_phone_market_shows_signs_of_recovery_breaking_a_27_month_negative_streak-news-60688.php
