“To win against the iPhone, we have to offer a model which is generally easy to use,” Tsubouchi said. “Sony’s brand and Xperia’s image are just as good as the iPhone.”...Source: http://www.phonearena.com/news/Sonys-Xperia-brand-image-just-as-good-as-the-iPhone-according-to-Japans-largest-carrier_id46384
