When Apple announced the iPhone 5s and iPhone 5c, the company said that pre-orders would start on September 13th. Well, it has been September 13 for a full hour and a half here on the east coast, but as you might expect, Apple wants everyone to wait until it is midnight on the west coast before the pre-order begins...Source: http://www.phonearena.com/news/Apple-and-the-carriers-start-taking-iPhone-5c-pre-orders_id47408
