Today's Apple announcement of the annual iPhone 5S edition would be business as usual if it wasn't for the executive decision not to leave the midrange market mostly in Samsung Android hands, but rather assault it with a more affordable iPhone 5C for the first time...Source: http://www.phonearena.com/news/Apple-iPhone-5S-vs-iPhone-5C-vs-iPhone-5-specs-comparison-spot-the-differences_id47283
